Kategoria BISAC: Computers >> Interactive & Multimedia

Usability testing and user experience research typically take place in a controlled lab with small groups. While this type of testing is essential to user experience design, more companies are also looking to test large sample sizes to be able compare data according to specific user populations and see how their experiences differ across user groups. But few usability professionals have experience in setting up these studies, analyzing the data, and presenting it in effective ways. Online usability testing offers the solution by allowing testers to elicit feedback simultaneously from...

Social networks and online communities are reshaping the way people communicate, both in their personal and professional lives. What makes some succeed and others fail? What draws a user in? What makes them join? What keeps them coming back? Entrepreneurs and businesses are turning to user experience practitioners to figure this out. Though they are well-equipped to evaluate and create a variety of interfaces, social networks require a different set of design principles and ways of thinking about the user in order to be successful.

Design to Thrive presents tried and tested design...

Design for Emotion introduces you to the why, what, when, where and how of designing for emotion. Improve user connection, satisfaction and loyalty by incorporating emotion and personality into your design process. The conscious and unconscious origins of emotions are explained, while real-world examples show how the design you create affects the emotions of your users.

This isn't just another design theory book - it's imminently practical. Design for Emotion introduces the A.C.T. Model (Attract/Converse/Transact) a tool for helping designers create designs that...

User Experience in the Age of Sustainability focuses on the economic, sociological and environmental movement in business to make all products including digital ones more sustainable. Not only are businesses finding a significant ROI from these choices, customers are demanding this responsible behaviour. The author looks at user experience practice through the lens of sustainability whether it be a smart phone, service - based subscription solutions or sustainable packaging to expose the ways in which user researchers and designers can begin to connect to the sustainability not...

Content is king... and the new kingmaker... and your message needs to align with your model and metrics and other mumbo jumbo, right? Whether you're slogging through theory or buzzwords, there's no denying content strategy is coming of age. But what's in it for you? And if you're not a content strategist, why should you care?

Because even if content strategy isn't your job, content's probably your problem--and probably more than you think. You or your business has a message you want to deliver, right? You can deliver that message through various channels and content types, from...

Rick Young's Easy Guide to Final Cut Pro 7 is the ultimate guide to getting up and running with Apple's professional editing software. Full of information relevant to both new users and professionals, this book wastes no time in teaching all the vital knowledge needed to edit your project from start to finish using Final Cut Pro. All the key features and essential techniques are presented in this easy to understand, full-color book. When time is of the essence, less is more.

Learn invaluable workflow tips which show you how to tap into the full power of Final Cut Pro, whichever version...

This book tells you how, why, and when you should perform certain audio postproduction tasks within Soundtrack Pro while editing your video in the Final Cut Studio suite.

Intertwining video editing workflows with audio editing workflows for video editors using Final Cut Studio, it also describes in-depth the audio postproduction process as well as the specific tools used for editing and mixing audio within Soundtrack Pro. The final section is designed as an audio postproduction "cook-book," describing typical audio post scenarios with detailed workflows for dealing with them.

The...

Learn how to compress video and audio with optimal quality and minimal hassles. Renowned expert Ben Waggoner teaches you to improve the quality of your final content and develop effective workflows. Understand the basic concepts of vision and hearing, apply that knowledge in the context of compression, then move onto practical, applicable information for creating, editing, and compressing the best video and audio, whether you're delivering for the web, DVD, Blu-ray, phones, or beyond.

• Clear examples of how to make the best choices in real-world projects
  
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Design and create functional applications that interact with remote data sources. You get a thorough introduction to the latest Flash Builder tools learning how you can use the built-in wizards, MXML or pure ActionScript 3 to build information-rich applications for the browser or AIR applications. Hand's on tutorials guide you through each iteration including building user interaction, charting, incorporating audio and video, customizing the UI; and a code repository provides re-usable code that you can modify and deploy in your own applications.

Add professional-level video to your Web communications toolbox with a complete understanding of the process, potential and limitations of Web video. Step up from the mini-cam experience with this solid introduction to professional planning and production techniques, ensuring that your video meets the same standards you set for every other communication program element. Audio, lighting, editing, encoding, are just a few of the essentials you learn how the pros produce top notch video for the Web. The companion Web site includes planning and production templates, demo files, and blog...

Praise for the previous edition:

'Gives an excellent insight into the main issues of creating a website and offers a good foundation of knowledge.' - i.net

Producing for Web 2.0 is a clear and practical guide to the planning, set up and management of a website in web 2.0. It gives readers an overview of the current technologies available for online communications and shows how to use them for maximum effect when planning a website.

Producing for Web 2.0 sets out the practical toolkit needed for web design and...

Written by a team of authorities in human-computer interaction (HCI) and usability, this pedagogical guide walks you through the methods used in HCI and examines what are considered to be appropriate research practices in the field. Featuring a plethora of real-world examples throughout, you'll discover how these methods have been used in HCI research so that you can gain a stronger understanding of the subject matter.

• Serves as an authoritative, comprehensive resource on all things...

Modular Object Oriented Dynamic Learning Environment, also known as Moodle, is an online learning management system that creates opportunities for rich interaction between educators and their audience. However, the market has been lacking a simple, easy-to-understand guide that covers all the essentials of Moodle?until now. Using straightforward language and an entertaining tone to decipher the intricate world of Moodle, this book provides you with the resources you need to take advantage of all...

Beyond the Image Machine is an eloquent and stimulating argument for an alternative history of scientific and technological imaging systems. Drawing on a range of hitherto and marginalised examples from the world of visual representation and the work of key theorists and thinkers, such as Latour, de Certeau, McLuhan and Barthes, David Tomas offers a disarticulated and deviant view of the relationship between archaic and new representations, imaging technologies and media induced experience. Rejecting the possibility of absolute forms of knowledge, Tomas shows how new media technologies...