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A Dictionary, Practical, Theoretical and Historical, of Commerce and Commercial Navigation
ISBN: 9781108078719 / Angielski / Miękka / 1172 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. A friend, correspondent and intellectual successor to David Ricardo, John Ramsay McCulloch (1789 1864) forged his reputation in the emerging field of political economy by publishing deeply researched articles in Scottish periodicals and the Encyclopaedia Britannica. From 1828 he spent nearly a decade as professor of political economy at the newly founded University of London, thereafter becoming comptroller of the Stationery Office. Perhaps the first professional economist, McCulloch had become internationally renowned by the middle of the century, recognised for sharing his ideas through...
A friend, correspondent and intellectual successor to David Ricardo, John Ramsay McCulloch (1789 1864) forged his reputation in the emerging field of ...
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cena:
485,31 |
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Management of Network Organizations: Theoretical Problems and the Dilemmas in Practice
ISBN: 9783319173467 / Angielski / Twarda / 266 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Effective management is crucial to the success of network organizations and can reduce the risk inherently associated with cooperative strategy. This contributed volume addresses the management of network organizations from both theoretical and practical perspectives, as well as an international standpoint in the form of selected cases from various Central European countries. The authors claim that without some type of network management, irrespective of the type of network, it is impossible to effectively compete with other companies and/or networks. As network organizations are... Effective management is crucial to the success of network organizations and can reduce the risk inherently associated with cooperative strategy. Th... |
cena:
401,58 |
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Between Silver and Guano: Commercial Policy and the State in Postindependence Peru
ISBN: 9780691636375 / Angielski / Twarda / 246 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This study of Peru's transformation from a tottering colonial economy based on extraction of precious bullion to a massive exporter of bulk goods like guano shows how a struggle between protectionists and free traders shaped the state. "This is an elegant and sophisticated book that can be read on many levels, written by an author who never takes the facile road. Its] significance is great--not just for Peruvian history but for theoretical questions relating to dependency and economic history in nineteenth-century Latin America... Gootenberg has added a major new element to the dependency... This study of Peru's transformation from a tottering colonial economy based on extraction of precious bullion to a massive exporter of bulk goods l... |
cena:
460,55 |
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Neostrategic Management: An International Perspective on Trends and Challenges
ISBN: 9783319181844 / Angielski / Twarda / 241 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Contemporary research in strategic management, with an emphasis on different tools and skills created by scholars in the field, is evident throughout Neostrategic Management. This book is specially designed to accommodate the needs of strategy students worldwide in our fast-changing twenty-first century. The authors integrate cutting-edge research on topics including corporate performance, governance, strategic leadership, technology and internationalization. Based on real-world practices and current research in the field, Neostrategic Managementfeatures an increased emphasis on the changing...
Contemporary research in strategic management, with an emphasis on different tools and skills created by scholars in the field, is evident throughout ...
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cena:
200,77 |
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Internationalisierung Professioneller Fußballclubs: Grundlagen, Status Quo Und Erklärung Aus Sicht Des Internationalen Managements
ISBN: 9783658091194 / Niemiecki / Miękka / 470 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Pascal C. van Overloop stellt ein Modell zur Erklarung der Internationalisierung professioneller Fuballclubs vor, bei dem er im Gegensatz zu bisherigen Ansatzen eine ganzheitliche, strategische Perspektive wahlt und daher auch langfristige Entwicklungen sowie behavioristische Faktoren integriert. Dazu beschreibt, analysiert und systematisiert der Autor bestehende Ansatze aus Theorie und Praxis und uberpruft das Erklarungsmodell empirisch. Er verknupft somit die Grundlagen des Internationalen Managements mit den Besonderheiten des Sportmanagements.
Pascal C. van Overloop stellt ein Modell zur Erklarung der Internationalisierung professioneller Fuballclubs vor, bei dem er im Gegensatz zu bisherige...
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cena:
262,70 |
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Local Firm Upgrading in Global Value Chains: A Business Model Perspective
ISBN: 9783658097677 / Angielski / Miękka / 64 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Jan Hauke Holste analyzes how a company can innovate and change its business model to the degree that it can climb up the value chain. His research synthesizes a combination of the global value chain and the business model literature to create a new framework of local firm upgrading. The findings of an empirical test of the model indicate that local firms are more than just a link within a global value chain. Each firm has a choice and inter-firm differences indicate that there is a strong firm level factor. Next to other factors, the founder is the key driver of local firm upgrading. He is...
Jan Hauke Holste analyzes how a company can innovate and change its business model to the degree that it can climb up the value chain. His research sy...
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cena:
200,77 |
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Vergeltung Für Wettbewerbsangriffe Auf Den Kernmarkt
ISBN: 9783658096670 / Niemiecki / Miękka / 114 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Wolfgang Markus Gleich verdeutlicht in diesem Buch, dass sich Unternehmen durch Internationalisierungsschritte wirksam gegen auslandische Konkurrenten im eigenen Heimatmarkt verteidigen konnen. Untersucht werden hierbei insbesondere Vergeltungsschlage im Heimatmarkt der Angreifer. Hierdurch besteht die Moglichkeit, den Konflikt in die strategisch wichtigen Markte der Angreifer zu verlagern und eine Quersubventionierung von Angriffen zu verhindern. Der Autor zeigt, dass betroffene Unternehmen, die noch nicht im Kernmarkt der Angreifer vertreten sind, mit einer erhohten Wahrscheinlichkeit dort...
Wolfgang Markus Gleich verdeutlicht in diesem Buch, dass sich Unternehmen durch Internationalisierungsschritte wirksam gegen auslandische Konkurrenten...
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cena:
206,40 |
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Hubbell Trading Post: Trade, Tourism, and the Navajo Southwest
ISBN: 9780806148373 / Angielski / Twarda / 372 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. For more than a century, trading posts in the American Southwest tied the U.S. economy and culture to those of American Indian peoples--and in this capacity, Hubbell Trading Post, founded in 1878 in Ganado, Arizona, had no parallel. This book tells the story of the Hubbell family, its Navajo neighbors and clients, and what the changing relationship between them reveals about the history of Navajo trading. Drawing on extensive archival material and secondary literature, historian Erica Cottam begins with an account of John Lorenzo Hubbell, who was part Hispanic, part Anglo,... For more than a century, trading posts in the American Southwest tied the U.S. economy and culture to those of American Indian peoples--and in ... |
cena:
140,54 |
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Brand Building and Marketing in Key Emerging Markets: A Practitioner's Guide to Successful Brand Growth in China, India, Russia and Brazil
ISBN: 9783319194813 / Angielski / Twarda / 405 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Brand Building and Marketing in Key Emerging Markets
Brand Building and Marketing in Key Emerging Markets
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cena:
200,77 |
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The Unmanageable Consumer
ISBN: 9781446298527 / Angielski / Miękka / 280 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. 'The Unmanageable Consumer has long been one of my favorite books in the sociology of consumption. This long overdue third edition has updated and revised the basic argument in many ways. Most importantly, it now offers a new chapter on the consumer as worker or, more generally, the prosumer. Assign it to your classes (I have...and will again) and read it for your edification.' - George Ritzer, Distinguished University Professor, University of Maryland, USA Western-style consumerism is often presented as unstoppable, yet its costs mount and... 'The Unmanageable Consumer has long been one of my favorite books in the sociology of consumption. This long overdue third edition... |
cena:
276,33 |
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Trade and Technology Networks in the Chinese Textile Industry: Opening Up Before the Reform
ISBN: 9781137494047 / Angielski / Twarda / 221 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book explains the historical origins of the Chinese reform and opening-up process, from the perspective of the trade and technology networks. These networks emerged in the Yangzi Delta during the 1920s and 1930s and built a strong inter-firm relationship between international machinery providers and Chinese textile companies. This process contributed to the industrialization of the Yangzi Delta and suffered during the fragmentation of the Chinese market and the Japanese occupation. During the late 1940s, these networks envisaged an export-oriented development model for China. However,...
This book explains the historical origins of the Chinese reform and opening-up process, from the perspective of the trade and technology networks. The...
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cena:
481,91 |
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Plunkett's Engineering & Research Industry Almanac 2015
ISBN: 9781628313611 / Angielski / Miękka / 694 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This reference book is a complete guide to the trends and leading companies in the engineering, research, design, innovation and development business fields, covering those firms that are dominant in engineering-based design and development, as well as leaders in technology-based research and development. In this carefully-researched volume, you'll get all of the data you need on the Engineering & Research Industry, including: market analysis, complete industry basics, trends, patents, intellectual property, funding, research and development (R&D) data, growth companies, investments, emerging...
This reference book is a complete guide to the trends and leading companies in the engineering, research, design, innovation and development business ...
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cena:
1405,88 |
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Plunkett's Real Estate & Construction Industry Almanac 2015
ISBN: 9781628313628 / Angielski / Miękka / 590 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This carefully-researched book covers trends in residential construction, commercial construction, real estate brokerage, property management, investment, finance, hotels, resorts, shopping centers, office buildings, mortgages, development, architecture, REITs and more. This reference tool includes thorough market analysis as well as our highly respected trends analysis. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. This book also includes statistical tables, an industry glossary and thorough indexes. The...
This carefully-researched book covers trends in residential construction, commercial construction, real estate brokerage, property management, investm...
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cena:
1405,88 |
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The Unmanageable Consumer
ISBN: 9781446298510 / Angielski / Twarda / 280 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. 'The Unmanageable Consumer has long been one of my favorite books in the sociology of consumption. This long overdue third edition has updated and revised the basic argument in many ways. Most importantly, it now offers a new chapter on the consumer as worker or, more generally, the prosumer. Assign it to your classes (I have...and will again) and read it for your edification.' - George Ritzer, Distinguished University Professor, University of Maryland, USA Western-style consumerism is often presented as unstoppable, yet its costs mount and... 'The Unmanageable Consumer has long been one of my favorite books in the sociology of consumption. This long overdue third edition... |
cena:
824,13 |
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Basiswissen Außenhandel: Global Sourcing: Von Der Kontaktaufnahme Bis Zur Verzollung
ISBN: 9783658087142 / Niemiecki / Miękka / 94 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Das Buch bietet eine Anleitung fur Akteure, die in Kurzform erfahren mochten, wie sie in der Praxis und im Betriebsalltag bei Aussenhandelsgeschaften speziell bei der Einfuhr vorgehen mussen. Besonders im Blick: Startups und Klein- und Mittelunternehmen (KMUs), die ihre wirtschaftlichen Aktivitaten uber Binnengrenzen hinweg ausdehnen mochten oder ihr Beschaffungswesen internationalisieren mussen. Bevor Sie mit Ihrem Unternehmen im Ausland aktiv werden, sollten Sie folgende Fragen bedenken und moglichst schlussig beantworten konnen: - Wo liegen die Chancen und Risiken des... Das Buch bietet eine Anleitung fur Akteure, die in Kurzform erfahren mochten, wie sie in der Praxis und im Betriebsalltag bei Aussenhandelsgeschaft... |
cena:
105,06 |
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Essay on the Nature of Trade in General
ISBN: 9780865978751 / Angielski / Miękka / 176 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
55,11 |
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Pre-Capitalist Iran: A Theoretical History
ISBN: 9780814787731 / Angielski / Twarda / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. "Iran is a key case in the social scientific literature on pre-capitalist societies and this book is informed by a detailed knowledge of its state and agrarian relations." Iran is a key case in the social scientific literature on pre- capitalist societies and this book is informed by a detailed knowledge of its state and agrarian relations. Vali's critical assessment of attempts to characterize these institutions is thorough, accurate and fair. His book is of great intellectual interest." "Iran is a key case in the social scientific literature on pre-capitalist societies and this book is informed by a detailed knowledge of its state ... |
cena:
575,69 |
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Global Marketing Strategy : An Executive Digest
ISBN: 9783319262772 / Angielski / Twarda / 249 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized Masters programs. In a systematic yet concise manner, it addresses all major issues companies face when conducting business across national and cultural boundaries, including assessing and selecting the most promising overseas markets, evaluating market entry alternatives, examining the forces that drive adaptation versus standardization of the marketing mix. It looks at the various global marketing challenges from a strategic perspective and also addresses topics not... This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized Masters programs. In a system... |
cena:
358,07 |
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Identitätsbasierter Markenschutz: Konzeptualisierung Im Kontext Der Internationalen Marken- Und Produktpiraterie
ISBN: 9783658101039 / Niemiecki / Miękka / 453 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Carsten Keller entwickelt auf der Basis einer umfassenden Analyse des Schrifttums sowie einer Vielzahl branchenubergreifender Fallstudien die Grundlagen einer neuen Markenschutztheorie. So entsteht erstmalig ein holistisches Modell zum identitatsbasierten Markenschutz mit konkretem Anwendungsbezug. Der Schutz der Marke vor dem Zugriff unberechtigter Dritter stellt eine zentrale Aufgabe markenfuhrender Organisationen dar. Nur durch eine hinreichende Absicherung der Marke konnen die geschaffenen okonomischen Werte vom Markeninhaber auch vereinnahmt werden. Im Rahmen der Globalisierung ist indes...
Carsten Keller entwickelt auf der Basis einer umfassenden Analyse des Schrifttums sowie einer Vielzahl branchenubergreifender Fallstudien die Grundlag...
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cena:
262,70 |
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Optimierung Des Globalen Projektmanagements: Methoden Und Instrumente
ISBN: 9783658112615 / Niemiecki / Miękka / 42 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. In diesem Essential lernt der Leser geeignete Fuhrungsmethoden kennen, die den Anforderungen des globalen Projektmanagements (GPM) gerecht werden. Joanne Huang gibt Anregungen, wie Projektmanager adäquate Handlungsmöglichkeiten selbst entwickeln und die eigenen Management-Skills fur Auslandsprojekte optimieren konnen. Die Hauptaufgabe beim Management globaler Projekte besteht darin, eine funktionierende Zusammenarbeit von multinationalen Teams aus verschiedenen Kulturkreisen zu bewirken sowie die Ressourcen des gesamten Projektumfelds optimal zu nutzen.
In diesem Essential lernt der Leser geeignete Fuhrungsmethoden kennen, die den Anforderungen des globalen Projektmanagements (GPM) gerecht werden. Joa...
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cena:
56,27 |