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Kategoria BISAC: Business & Economics >> Industries - Automobile Industry
ilość książek w kategorii: 507
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Labour Relations in the Motor Industry: A Study of Industrial Unrest and an International Comparison
ISBN: 9781138060869 / Angielski / Miękka / 362 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
178,78 |
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The Foreman on the Assembly Line
ISBN: 9781138060982 / Angielski / Miękka / 206 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
178,78 |
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American Vanguard : The United Auto Workers during the Reuther Years, 1935-1970
ISBN: 9780814329474 / Angielski / Twarda / 480 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Geared toward general readers and scholars alike, this book presents the history of the United Auto Workers - one of America's most significant worker's organizations - from its origins through its period of greatest impact.
Geared toward general readers and scholars alike, this book presents the history of the United Auto Workers - one of America's most significant worker...
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cena:
178,84 |
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The Future of E-Mobility: Investigating the Role of Electric Mobility for Consumers and Industries
ISBN: 9783031650529 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
182,82 |
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The Automotive Industry in an Era of Eco-austerity: Creating an Industry as If the Planet Mattered
ISBN: 9781849806237 / Angielski / Miękka / 224 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This unique book seeks to combine economic analysis with the environmental research to arrive at a comprehensive understanding of the forces that shape change in the automotive industry. It eschews the usual focus on technologies, and gives more attention to the impact of change on the business models and strategies adopted by the vehicle manufacturers, the scope for new entrants, and the implications for policy-makers. This richly textured book concludes that the achievement of a sustainable automotive industry will not be possible with 'one best way', but that myriad technologies and...
This unique book seeks to combine economic analysis with the environmental research to arrive at a comprehensive understanding of the forces that shap...
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cena:
193,21 |
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Costs and Productivity in Automobile Production: The Challenge of Japanese Efficiency
ISBN: 9780521031752 / Angielski / Miękka / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Motor vehicles are prominent among the flows of exports and/or imports for Canada, Germany, Japan, and the United States, and these trade flows are heavily influenced by the basic relative competitiveness of the production processes for automotive manufacturing. In this book the authors analyze the factors that contributed to the comparative cost competitiviness of the four countries' auto industries over the period 1961-1984 and disentangle the factors contributing to the Japanese cost and efficiency advantages. The authors provide estimates of comparative costs of automobile production...
Motor vehicles are prominent among the flows of exports and/or imports for Canada, Germany, Japan, and the United States, and these trade flows are he...
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cena:
195,70 |
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Chinese Electric Vehicle Trailblazers: Navigating the Future of Car Manufacturing
ISBN: 9783031251443 / Angielski / Twarda / 147 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. From business models to unique selling propositions, from product offerings to sales, marketing and pricing strategies, this book reveals what sets Chinese electric car manufacturers apart from their Western counterparts.Chinese automakers are gradually establishing themselves as the new trendsetters in the automotive industry as they make technological advances in various fields, especially in electric vehicles. As more of them look overseas for opportunities, especially in the European market, it is time for the local players to better understand who they are up against and take steps to...
From business models to unique selling propositions, from product offerings to sales, marketing and pricing strategies, this book reveals what sets Ch...
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cena:
195,78 |
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The Struggle for Control of the Modern Corporation: Organizational Change at General Motors, 1924-1970
ISBN: 9780521677912 / Angielski / Miękka / 384 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Drawing on primary historical material, The Struggle for Control of the Modern Corporation, provides a historical overview of decision making and political struggle within one of America's largest and most important corporations. Freeland examines the changes in the General Motors organization between the years 1924 and 1970. He takes issue with the well-known argument of business historian Alfred Chandler and economist Oliver Williamson, who contend that GM's multidivisional structure emerged and survived because it was more efficient than alternative forms of organization.
Drawing on primary historical material, The Struggle for Control of the Modern Corporation, provides a historical overview of decision making and poli...
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cena:
199,25 |
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High Noon in the Automotive Industry
ISBN: 9783540258698 / Angielski / Twarda / 276 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book was born from curiosity. To begin with, it was the curiosity of an economist who studied in the 60 s in an environment which has subsequently developed from national into global economics. Who has to recognize that politicians, scholars and large segments of society oblivious to supranational authorities and e- nomic globalization forces continue to labour under the notion that they are still fully autonomous and sovereign when shaping national economic policy. And pretend as though their own national state were still the "m- ter in its own house" that despite unbridled market...
This book was born from curiosity. To begin with, it was the curiosity of an economist who studied in the 60 s in an environment which has subsequentl...
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cena:
203,13 |
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Sports Sponsorship and Brand Development: The Subaru and Jaguar Stories
ISBN: 9780333925409 / Angielski / Twarda / 196 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Subaru and Jaguar provide outstanding examples of what can be achieved when brand development and relationship marketing are combined to create a world class brand. Subaru achieved victory in the World Rally Championship. Jaguar are now an important new player in Grand Prix racing. This book tells the inside stories behind these campaigns and brand building strategies, and will be of interest as compelling case studies of sports sponsorship and brand development.
Subaru and Jaguar provide outstanding examples of what can be achieved when brand development and relationship marketing are combined to create a worl...
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cena:
203,13 |
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Hybridization of MNE Subsidiaries: The Automotive Sector in India
ISBN: 9780230206694 / Angielski / Twarda / 302 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. MNEs setting up subsidiaries in emerging markets face the ongoing question to what extent they can transfer their home-grown or global organizational models. This book looks at how the cross-border transfer of production models in MNEs is related to strategic choices of firms and different kinds of contextual differences between countries.
MNEs setting up subsidiaries in emerging markets face the ongoing question to what extent they can transfer their home-grown or global organizational ...
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cena:
203,13 |
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Surfing the Global Tide: Automotive Giants and How to Survive Them
ISBN: 9780230579248 / Angielski / Twarda / 284 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Car manufacturing epitomizes modern industry, yet the overall perspective has been lost in speculation and self-promotion. Based on six years of research, this book is the first in years to reassess the industry. The result is a paradigm that quantifies thefundamental economies of scale and firm organizational structure."
Car manufacturing epitomizes modern industry, yet the overall perspective has been lost in speculation and self-promotion. Based on six years of resea...
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cena:
203,13 |
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Motoring the Future: VW and Toyota Vying for Pole Position
ISBN: 9780230299559 / Angielski / Twarda / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The crisis in the auto industry has resulted in a race between Volkswagen, as challenger, and Toyota, as tattered global market leader. Whether it is theGerman or theJapanese firm that takes pole position, the winner will change the balance of power in the automotive industry and lead the way to the automobiles of the future.
The crisis in the auto industry has resulted in a race between Volkswagen, as challenger, and Toyota, as tattered global market leader. Whether it is ...
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cena:
203,13 |
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A Sociology of the World Rally Championship: History, Identity, Memories and Place
ISBN: 9781349487714 / Angielski / Miękka / 260 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Drawing upon interviews with key people in the World Rally Championship as well as trans-local ethnographic research, this book explores questions of commerciality and sporting identity, tackling the sport's controversial handling of the shift into 'the commercial age'. It is essential reading on combining sporting heritage and commercial progress.
Drawing upon interviews with key people in the World Rally Championship as well as trans-local ethnographic research, this book explores questions of ...
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cena:
203,13 |
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A Sociology of the World Rally Championship: History, Identity, Memories and Place
ISBN: 9781137405432 / Angielski / Twarda / 260 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. From its inauguration in 1973 until today, the FIA World Rally Championship (WRC) has been transformed from a little-known series to a pop-cultural roadshow worth millions of euros. In a promotional context this has spurred a debate between those who want rallying to be what it was historically and those who desire a real shift into 'the commercial age'. Drawing upon interviews with key people in the sport and trans-local ethnographic research from rallies, spectator cultures, the inner life of a WRC team, and the media production facilities, this book explores these questions of...
From its inauguration in 1973 until today, the FIA World Rally Championship (WRC) has been transformed from a little-known series to a pop-cultural ro...
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cena:
203,13 |
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The British Motor Industry 1896-1939
ISBN: 9781349033904 / Angielski / Miękka / 258 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
203,13 |
 |
Hybridization of MNE Subsidiaries: The Automotive Sector in India
ISBN: 9781349302420 / Angielski / Miękka / 302 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
203,13 |
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The Greening of the Automotive Industry
ISBN: 9781349350230 / Angielski / Miękka / 369 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. An examination of the greening of the automotive industry by the path dependence of countries and carmakers' trajectories. Three sources of path dependency can be detected: business models, consumer attitudes, and policy regulations. The automobile is changing and the race towards alternative driving systems has started
An examination of the greening of the automotive industry by the path dependence of countries and carmakers' trajectories. Three sources of path depen...
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cena:
203,13 |
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Motoring the Future: VW and Toyota Vying for Pole Position
ISBN: 9781349335244 / Angielski / Miękka / 272 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The crisis in the auto industry has resulted in a race between Volkswagen, as challenger, and Toyota, as tattered global market leader. Whether it is theGerman or theJapanese firm that takes pole position, the winner will change the balance of power in the automotive industry and lead the way to the automobiles of the future.
The crisis in the auto industry has resulted in a race between Volkswagen, as challenger, and Toyota, as tattered global market leader. Whether it is ...
|
cena:
203,13 |
 |
Sports Sponsorship and Brand Development: The Subaru and Jaguar Stories
ISBN: 9781349425242 / Angielski / Miękka / 196 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Subaru and Jaguar provide outstanding examples of what can be achieved when brand development and relationship marketing are combined to create a world class brand. Subaru achieved victory in the World Rally Championship. Jaguar are now an important new player in Grand Prix racing. This book tells the inside stories behind these campaigns and brand building strategies, and will be of interest as compelling case studies of sports sponsorship and brand development.
Subaru and Jaguar provide outstanding examples of what can be achieved when brand development and relationship marketing are combined to create a worl...
|
cena:
203,13 |
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