This reader brings together the founding texts of the "Social Identity Approach" - a set of concepts, ideas, and principles contained in Social Identity Theory and Self-Categorization Theory. This approach originated in social psychology and is increasingly part of the standard curriculum in communication and media studies, organizations and management, sociology, education, and politics. Originally published in the 1970s and 1980s by Henri Tajfel and John Turner, in a wide variety of books and journals, many of these articles have become citation classics, and for good reason: they have...