Intended for those interested in business, international business and marketing, this volume introduces an innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasize interpretation, learning by doing, and trust and co-operation in the international business community. The editors focus upon the business relationships within and between firms, as well as the importance of middle management in the international arena.

This book presents more than four decades of research in international business at the Department of Business Studies, Uppsala University. Gradually, this research has been recognized as 'The Uppsala School'. The work in Uppsala over the years reflects a broad palette of issues and approaches.