Foreward by J. Bartunek Jean Helms Mills Foreward by J. Bartunek
Applying an invaluable sensemaking framework to organizational change and combining the theory and practice of implementing change, this book represents an instructive and informative view on change in business. Its strength lies in two key areas:
the discussion and explanation of a strategic sensemaking approach, for helping managers, management educators and students to understand organizational change
a longitudinal study of a major company which underwent several organizational changes, revealing some of the key problems and challenges that managers face when...
Applying an invaluable sensemaking framework to organizational change and combining the theory and practice of implementing change, this book repre...