Includes meta-analyses of communication instruction research and reviews literature on communication education/instruction. For scholars, students, and researchers in communication education.
Includes meta-analyses of communication instruction research and reviews literature on communication education/instruction. For scholars, students, an...
This work examines the status of persuasion research, evaluates the theoretical bases of claims about particular message effects, quantifies the magnitude of effects attributable to message features and refines the prescriptions offered to advocates designing messages.
This work examines the status of persuasion research, evaluates the theoretical bases of claims about particular message effects, quantifies the magni...
