Coalescent argumentation is based on the concept that arguments can function from agreement, rather than disagreement. To prove this idea, Gilbert first discusses how several components - emotional, visceral (physical) and kisceral (intuitive) are utilized in an argumentative setting by people everyday. These components, also characterized as modes, are vital to argumentative communication because they affect both the argument and the resulting outcome.

For researchers and grad students in Argumentation Theory. Author's unique approach, drawing on theory from other disciplines, should attract interest from Comm Theory, Discourse Analysis, Philosophy, and Psychology. Possibly Management, too.