This volume examines this rapidly growing and changing field by applying a unified framework that integrates both interpersonal and mass communication investigations into theoretical and applied issues. Using a systems perspective as the organizational framework, relevant issues in the communication of health care, ranging from micro to macro levels, are discussed. The contributors recognize communication as a major factor affecting health today and therefore go beyond examinations of health communication as simply a dissemination of information regarding diseases, diagnoses, and treatments...
This volume examines this rapidly growing and changing field by applying a unified framework that integrates both interpersonal and mass communication...
This text focuses on the complexities of the communication of health-related messages and information through the use of case studies. Many of the contributors are scholars who, during their research and consulting, grapple with many of the issues of concern to those studying this topic.
This text focuses on the complexities of the communication of health-related messages and information through the use of case studies. Many of the con...
This text focuses on the complexities of the communication of health-related messages and information through the use of case studies. Many of the contributors are scholars who, during their research and consulting, grapple with many of the issues of concern to those studying this topic.
This text focuses on the complexities of the communication of health-related messages and information through the use of case studies. Many of the con...
