This Text-book traces the evolution of the newspaper, documenting its changing form, style and content as well as identifying the different roles ascribed to it by audiences, government and other social institutions.

Starting with the early 17^th century, when the first prototype newspapers emerged, through Dr Johnson, the growth of the radical press in the early 19^th century, the Lord Northcliffe revolution in the early 20^th century, the newspapers wars of the 1930s and the rise of the tabloid in the 1970s, right up to Rupert Murdoch and the...

This is an accessible introduction to the different theories of the mass media. It seeks to emphasize the importance of using theory not only to make sense of the role of media in society but also to understand particular aspects of mass communication.

'Get Me A Murder A Day ' the famous motto of Lord Northcliffe, founder of the Daily Mail, says it all. Murder, sex and scandal seem to be the mass media's staple diet in Britain. Now we have 24-hour news television, podcasts and blogs enabling constant communication and consumer comment. To understand how we got to this, we need to start from the beginning. Tracing the history of the print, broadcast and film industries, this book offers a concise and enjoyable introduction to mass communication in Britain. It outlines the main landmarks in the development of the media, the changing nature...

This Text-book traces the evolution of the newspaper, documenting its changing form, style and content as well as identifying the different roles ascribed to it by audiences, government and other social institutions.

Starting with the early 17^th century, when the first prototype newspapers emerged, through Dr Johnson, the growth of the radical press in the early 19^th century, the Lord Northcliffe revolution in the early 20^th century, the newspapers wars of the 1930s and the rise of the tabloid in the 1970s, right up to Rupert Murdoch and the...