Veblen is probably one of the most important social philosophers that the United States has yet produced. A fierce and compelling critic of mainstream economic theory and its fundamental assumptions, he constructed an evolutionary history of mankind from primitive times to the machine age. Darwinian notions of evolution pervade Veblen's thought, originating in his view that economic thinking lags hopelessly behind the ever-changing realities of social life. Within this grand design, Veblen also produced many insights into human behaviour including the idea that conspicuous consumption -...