Human beings have a unique ability to create elaborate predispositions and evaluations based on their social experiences. The concept of attitudes is central to understanding how experience gives rise to these predispositions, and psychologists have spent the best part of the past 100 years trying to understand the intricacies of this process. Yet, despite decades of research, we still do not fully understand how attitudes are created, maintained and changed.
The main objective of this book is to review and integrate some of the most recent, cutting-edge developments in research on...
Human beings have a unique ability to create elaborate predispositions and evaluations based on their social experiences. The concept of attitudes ...
This volume assembles a distinguished group of international scholars whose chapters on classic and emerging issues in research on attitudes provide an excellent introduction for advanced undergraduates and graduate students. The book s chapters cover all of the most critical features of attitude measurement, attitude development, and attitude change. Implicit and explicit approaches to measurement and conceptualization are featured throughout, making this one of the most up-to-date treatments of attitude theory and research currently available.
The comprehensive coverage of the...
This volume assembles a distinguished group of international scholars whose chapters on classic and emerging issues in research on attitudes provid...
