The development of the Chinese MNC is a new feature of globalization, one that will undoubtedly change the world. Why Chinese firms internationalize, how they do so, and what the impact of their internationalization on developed markets will be are the foci of this book.
The development of the Chinese MNC is a new feature of globalization, one that will undoubtedly change the world. Why Chinese firms internationalize, ...
Social franchising represents a third generation form of franchising development, after trade-name and business-format franchising. At the intersection of social enterprise and micro finance literatures, this book reviews a variety of social franchising formats across a number of developing countries.
Social franchising represents a third generation form of franchising development, after trade-name and business-format franchising. At the intersectio...
