In this book Judith Cherry analyses the impact of economic and cultural globalization on efforts to promote inward foreign direct investment (IFDI) in South Korea over the past four decades. The book traces the development of Korean IFDI policy from one of restriction and control to one of encouragement and promotion. Specifically, it focuses on the challenges inherent in reforming the 'software' of IFDI promotion (socio-cultural issues, mindsets and perceptions) as opposed to changing its 'hardware' (systems, laws and regulations). Although the Korean government has made sustained efforts...