The notion of a personal self took centuries to evolve, reaching the pinnacle of autonomy with Descartes' 'I think, therefore I am' in the seventeenth century. This 'personalisation' of identity thrived for another hundred years before it began to be questioned, subject to the emergence of broader, more inclusive forms of agency. Simulated Selves: Undoing Personal Identity in the Modern World addresses the 'constructed' notion of personal identity in the West and how it has been eclipsed by the development of new technological, social, art historical and psychological infrastructures over the...