John Bridge J. C. Dodds (St Mary's University, Canad
Originally published in 1978. The type of firm focused upon in this study is the large manager-controlled business organisation, although the analysis is not restricted to this kind of entity, as firms of all shapes and sizes are finding it increasingly necessary to plan, particularly in environments characterised by rapid innovation and technological change. After an initial survey of various growth theories, the book analyses the vehicles of growth as well as the constraints, so that the process of growth is seen in the context of corporate planning and also within the context of...
Originally published in 1978. The type of firm focused upon in this study is the large manager-controlled business organisation, although the analysis...