How do new technologies come to be used in sport? This book provides an answer that moves beyond simple functionality. It argues that while technologies must work in order to be used, the functionality of the technology is less relevant for athletes and sporting bodies where there are myriad of other factors that contribute to their decisions to utilize particular technologies. Few doubt the complexity of producing an elite athletic performance; the high-level of training, combined with intense competition plus pressure from media and sponsors can be challenging for athletes and sporting...
How do new technologies come to be used in sport? This book provides an answer that moves beyond simple functionality. It argues that while technologi...
