What is Affect Engineering? Is it a no-nonsense approach to modeling emotions that utilizes the universal language of math to simulate them? Is it a smart and sophisticated system for organizing one of the most complex and controversial topics in the social sciences? Is it survival guide for the stoic trapped in a melodramatic world? Is it a must have for understanding that phlegmatic friend nearly everyone has, or oneself if otherwise? Is it all of these things and more? Marcus Woods is the author of Affect Engineering: A Unified Field Theory of Emotion. Armed with little more than a pencil,...