Essay from the year 2014 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,0, University of Hertfordshire, course: Remuneration Strategy and Theory, language: English, abstract: The present report aims to outline the reward strategy and policy for Unilever's new business division, i.e. a store in central London for Unilever's largest Personal Care brand Dove. The reward strategy and policy are designed to motivate the Dove House employees to provide an excellent service to our customers and hence to ensure a successful...

Seminar paper from the year 2014 in the subject Business economics - Business Management, Corporate Governance, grade: 1.3 (78), University of Hertfordshire, course: Strategic HRM, language: English, abstract: This report, written from the place of a senior HR employee, considers the formulation and implementation of the HR Strategy at CountryLove, an organic muesli manufacturing company in the UK. In the first part, an analysis of the operating market will be carried out. In the second chapter CountryLove's business strategy will be reviewed and as a last point, CountryLove's approach to HR...