Why do people join new congregations? How does this happen? And which consequences does this have for people s belief and behavior? These are the main questions addressed in this comparative case study from the distinctively different contexts of Norway and Thailand. While joining a new congregation in Thailand in most cases is understood in terms of conversion, what happens in the Norwegian context is mainly referred to as a process of revitalized commitment. However, common in both contexts was that joining a new congregation implied an aspect of religious change. In order to...