Certification of coffee producers is frequently suggested as a promising strategy for improving the position of smallholder farmers in the market. After the launch of the first Fairtrade label in 1988, several other standards have been promoted either by voluntary agencies (Utz-certified) or by private coffee companies. Each coffee label relies on different strategies for enhancing sustainable production and responsible trade.Coffee certification in East Africa is of a rather recent nature but has been rapidly expanding, representing currently 26 percent of the world's sustainable certified...

International supply chains of vulnerable tropical food products face major problems in the fields of quality performance and coordination between supply chain partners. Degradation and variability of quality, segmentation of supply networks and scattered production by smallholder producers could severely hinder reliable deliveries at required standards. Concerted efforts for improving governance regimes and management practices are required to enhance supply chain performance. This book provides a comprehensive overview of the interfaces between market outlet choice, supply chain governance,...