Voting distills a complex decision into a deceptively simple action. During campaign seasons, the electorate faces a messy tangle of parties, leaders, and issues. How is it possible for voters to unravel it all? How do they perceive and evaluate the political landscape? How, in short, do voters choose? Not only is voting a complex choice, but voters themselves also vary widely in their degree of interest, and involvement in politics. Too often, though, scholars have ignored this variety by focusing on a mythic "average voter." In The Simple Art of Voting, Delia Baldassarri...
Voting distills a complex decision into a deceptively simple action. During campaign seasons, the electorate faces a messy tangle of parties, leaders,...