Business leaders are concerned about the impacts of
increasing levels of product portfolio complexity
since many sense that complexity related costs such
as order management, procurement, and inventory
threaten to undermine operational efficiencies and
consume profits. Even so, managers do not fully
understand the extent and breadth of the impacts of
product portfolio complexity. A more complete
understanding of the operational effects of
product portfolio complexity is lacking partially
because researchers have not yet offered a robust
theoretical perspective or studied it in a...

It is the premise of this volume that the rising importance of creativity in modern culture is related to dramatic changes in communication. In the last decades we have witnessed a revolutionary change in the ways we interact with one another. This transformation of the structure of communication is one of the most decisive aspects of the creativity of culture. The full aim of this volume therefore is to explore the resulting transformation in the relations of culture, creativity, and communication.