User Experience Innovation is a book about creating novel and engaging user experiences for new products and systems. User experience is what makes devices such as Apple's iPhone and systems such as Amazon.com so successful. iPhone customers don't buy just a phone; they buy into an experience enabled by the device. Similarly, Amazon.com customers enter a world of book reviews, interesting recommendations, instant downloads to their Kindle, and one-click purchasing. Products today are focal points, and it is the experience surrounding the product that matters the most. User...
User Experience Innovation is a book about creating novel and engaging user experiences for new products and systems. User experience is w...
It took 15 years of negotiations to integrate China into the World Trade Organization. This book argues that redistributive conflicts between China and old WTO members delayed the accession negotiations and fostered protectionist resentments against China as a new member. An explorative case study illustrates the emergence of third-market competition as a motive for members not to enlarge the organization since it contests the profits of their exporting industries. The econometric analysis of industry-specific antidumping measures on imports from China reveals that members import-competing...
It took 15 years of negotiations to integrate China into the World Trade Organization. This book argues that redistributive conflicts between China an...