Trademarks usually require a great amount of time and money to create. Owners of trademarks have a legitimate interest in defending their exclusive right. It makes sense strategically to register the trademark for a broad range of goods and services, so the trademark can be defended widely. However, the consequences of revocation for non-use are problematic to the trademark owner. The trademark must be used for the registered goods and services. If it is not used in a genuine way, the trademark expires for those products within five years. To evade the consequences of revocation for non-use,...