Nowadays, it is essential for a multitude of companies to engage in foreign markets. However, the successful management of internationalization processes constantly poses new challenges. By publishing the book series "mir-Edition," the editors attempt to provide academic guidance on the manifold and complex requirements of international business activities. The book series' purpose hence is twofold. Firstly, the "mir-Edition" is to provide empirical assessment and theoretical elaboration on the phenomena which can be observed in international management practice. Secondly, the findings...