"Predictive Analytics" is a foundational and practical guide to understanding how organizations use data to anticipate future outcomes and make informed decisions. This book blends theory, technical models, and real-world applications to help readers unlock the potential of data-driven forecasting.The book introduces readers to the science of prediction - the methods, tools, and processes used to analyze current and historical data to forecast future events. It aims to bridge the gap between data science theory and practical business use.A typical book on Predictive Analytics focuses...