The agricultural market intelligence project under National Agricultural Higher Education Project of the Indian Council of Agriculture Research is a unique effort to encompass the relationship between milk producers, milk supply chain, organized and unorganized dairy processors, and consumers. It is one of its kind of research where a team of self-motivated researchers has come up together to resolve some key issues related to the agriculture sector under the guidance of the agricultural university.

The main aim of this market intelligence project is to increase farmer income by...

The book is a comprehensive resource that delves into the science, techniques, and industry practices related to the processing and preservation of horticultural produce. Designed for students, researchers, entrepreneurs, and professionals in food technology and agribusiness, this book covers the entire value chainfrom production to post-harvest handling, processing, marketing, and export.

The book begins with an introduction to the production scenario of fruits and vegetables in India and globally, setting the stage for understanding the immense potential of this sector. It...