This book explores the theoretical connections between time perspective (TP) and strategic and entrepreneurial cognition. While time is not a new topic in management and entrepreneurial research, the focus has been on objective/non-psychological time. The primary focus of this book is on the driving impact subjective/psychological time has on entrepreneurs' cognition and firms' entrepreneurial orientation. The author challenges the dominance of objective time (clock time) in management research, advocating for a focus on subjective time (psychological time) and individual-level analysis....