In 2018, Borja Llobregat and Ostap Yashchuk embarked on a transformative journey, converting a vacant warehouse into RUGE, a DIY photo studio fueled by ingenuity and YouTube tutorials. Their studio, lacking a blueprint, evolved daily, between a cozy home and a professional workspace, attracting both mainstream clients and fostering a vibrant creative community in Madrid. Despite their success, plans to extend their lease were dashed when the building owner sold the premises to an investment firm, forcing Borja and Ostap to confront the impending departure of RUGE. In response, they embarked...