This book covers the range of methods for collecting and analyzing qualitative and quantitative data about human thought and human behavior. Students of cultural anthropology may be asked early in their training to take a stand for qualitative or quantitative research. Readers of Bernard's Research Methods in Anthropology will find no support for this distinction. In the first section of the book, students learn the elements of research design, including how to choose a research topic, how to develop research questions and hypotheses, and how to choose an appropriate sample for their...