Dr Sabine Junginger (Visiting Professor at Macromedia University, Germany), Jürgen Faust (MHMK Munich, Germany)
Scholars and practitioners from management and design address the challenges and issues of designing business from a design perspective. Designing Business and Management combines practical models and grounded theories to improve organizations by design. For designing managers and managing designers, the book offers visual and conceptual models as well as theoretical concepts that connect the practice of designing with the activities of changing, organizing and managing. The book zooms in on designing beyond products and services. It focuses on designing businesses with a particular...
Scholars and practitioners from management and design address the challenges and issues of designing business from a design perspective. Designi...
Dr Sabine Junginger (Visiting Professor at Macromedia University, Germany), Jürgen Faust (MHMK Munich, Germany)
Scholars and practitioners from management and design address the challenges and issues of designing business from a design perspective. Designing Business and Management combines practical models and grounded theories to improve organizations by design. For designing managers and managing designers, the book offers visual and conceptual models as well as theoretical concepts that connect the practice of designing with the activities of changing, organizing and managing. The book zooms in on designing beyond products and services. It focuses on designing businesses with a particular...
Scholars and practitioners from management and design address the challenges and issues of designing business from a design perspective. Designi...