William R Green, B.Arch, J.D. (Senior Research Analyst Placer Development Ltd)
Retail design is different. It's a specialty. When done well, it works like magic. You want to build successful stores that are magnets for attracting customers, intriguing them, and selling products and services. The ideas in Store Design will help you design great retail experiences. Analyze your client's design needs according to type of store, location, the product, price-point, and budget. Systematically design and organize a store that reinforces a desired image, attracts shoppers and motivates them to buy. Create flexible, timeless and tasteful stores. Entice customers to enter the...
Retail design is different. It's a specialty. When done well, it works like magic. You want to build successful stores that are magnets for attracting...