This book presents important insights into Social Innovation and Reverse Innovation. It introduces a unique perspective by merging Social Innovation with the emerging concept of Reverse Innovation. Addressing the scarcity of Reverse Innovation knowledge, the book starts with a comprehensive literature review, establishing a solid theoretical framework.

By leveraging the core contributions of both concepts, a new idea is developed: Reverse Social Innovation. This unexplored notion is rigorously examined through a novel conceptual model and validated via mixed-method research. Case...