Branding isn't just for companies and celebrities. The school library is a brand too, and this book will show how powerful the concept of branding can be. Learn how to use it as a tool for articulating the value of the school library while also defining to stakeholders who school librarians are and why having a school librarian matters.
Branding isn't just for companies and celebrities. The school library is a brand too, and this book will show how powerful the concept of branding can...
