Research has viewed social status as synonymous with popularity. People with higher social status are generally perceived as possessing more positive characteristics. In regards to social networking sites, specifically Facebook, research suggests that the network size coefficient (the number of friends one has) contributes greatly to the perception of an individual. The current study revealed that participants rated a mock Facebook user with a high number of friends as friendlier, more likeable, approachable, and were more willing to donate money to a cause championed by her. Analyses from...
Research has viewed social status as synonymous with popularity. People with higher social status are generally perceived as possessing more positive ...
