New Title Now Available! How can we make health messages culturally relevant without stereotyping? Designing Effective Health Messages brings the perspective of advertisers to the broader health communication world. It gives straightforward overviews of relevant health communication theories, a discussion of principles of visual communication, and guidelines for plain language and clear communication.
Designing Effective Health Messages is divided into three sections:
Section 1 provides the tools needed to design more effective health...
New Title Now Available! How can we make health messages culturally relevant without stereotyping? Designing Effective Health Messages