Hochschild (1983), in his book called The Managed Heart, has conceptualized the behaviors and actions that represent the frontline of the employees to the customer as emotional labor . He has defined the emotional labor as employees management of their emotions and their labor during this management in order to give good services to their customers (Hochschild, 1983). The most important assumption about emotional labor derived from the studies conducted up to date is that organizations bring certain standards to their employees behaviors by developing emotional display rules in order to help...
Hochschild (1983), in his book called The Managed Heart, has conceptualized the behaviors and actions that represent the frontline of the employees to...