Mohammad, Kamruzzaman, Ahmed, Shohana, Gustavsson, Peter
Contemporary business world is now facing a new challenge, a shift from traditional innovation to eco-innovation. In this shift, organizations need to recognize the importance of environment in any aspect of innovation. This book aims to deduce the drivers of eco-innovation from the overview of existing literature and empirical study to provide an understanding of the organization aiming towards eco-innovation. This research is limited to the investigation of drivers of eco-innovation in one single organization i.e. Tekniska Verken, Linköping, Sweden. Conceptual model of drivers of...
Contemporary business world is now facing a new challenge, a shift from traditional innovation to eco-innovation. In this shift, organizations need to...