Implementation of Quality Management: An Internal Marketing Perspective This book is a practical guide for scientific community and practitioners in the area of quality management. There has been a rising interest among academician and professionals in examining the applicability and usefulness of quality management methods in different sectors of the economy. Many organizations that have implemented quality management have achieved substantial benefits, but it is clear that implementation initiatives in some organizations have failed to live up to expectations. These mixed results point to a...

These days there are different types of risks faced by the organizations and much emphasis is placed on its procedures following the aftermath of corporate scandals and global financial crisis. It is imperative to assess and appraise the nature, quantum and extent of the risks faced by the organizations specifically, in the Insurance Companies. An appropriate risk management strategy needs to be formulated by these companies. The main emphasis of this book is to evaluate the significance of the key constructs and the determinants of risk management and its process. This book also suggests a...