Consumer satisfaction is becoming the main area of attention which resulted a very new concept called "CRM" (Customer Relation Management) CRM is an interactive process that turns customer information into positive customer relationship.In the present economic and social scenario the subject of customer protection is of vital concern and important for citizen of the country.Therefore need of consumer protection was felt. The Consumer Protection Act 1986 was passed by the government of India to provide better protection of the interests of consumer and for redressal of their grievances. The...
Consumer satisfaction is becoming the main area of attention which resulted a very new concept called "CRM" (Customer Relation Management) CRM is an i...