Today, business is conducted in a dynamic environment where every thing is changing rapidly. A successful business is one which influences the speed and direction of the change to make the conditions more conducive for its survival and growth. in order to respond to this fast environmental change and being able to be competent in the face of stiff competition, proper implementation of "Marketing Promotion" contributes unreserved benefits. Promotion keeps the product in the minds of the customer and helps stimulate demand for the product. A carefully planned promotion program...
Today, business is conducted in a dynamic environment where every thing is changing rapidly. A successful business is one which influences the spee...