Although information asymmetry is an important problem for experience goods, particularly regarding the quality and price relationship, it seems to be neglected in previous research. Since this is a particular problem in tourism, the book examines the relationship between information asymmetry, quality and prices in the tourism market by providing a new theoretical framework which integrates information asymmetry and hedonic pricing. It develops an extended hedonic model for the holiday hotels sector, including hotel attributes, tourists characteristics and asymmetric information...