Minko Sotiron describes how, in their drive to maximize profits, publishers abandoned partisan politics and adopted sensationalistic journalism to build audiences for advertisers. He analyses the changes newspapers underwent in both content and appearance as the number of "fluff" pieces increased and hard news stories decreased, headlines became larger, prose became simpler, and illustrations and photographs became more abundant. From Politics to Profit highlights the increasingly powerful role of the press barons - Lord Atholstan, John Ross Robertson, Joseph Atkinson, Walter Nichol, Clifford...