From the author of 'The Undercover Economist, ' this book applies the economics of rational choice theory to modern life. Harford explains, for example, why drug addicts and teenage muggers can be rational, why suburban sprawl and inner city decay are rational, and why the endless meetings and injustices of working life are rational
From the author of 'The Undercover Economist, ' this book applies the economics of rational choice theory to modern life. Harford explains, for exampl...
Are there tangible benefits in flossing? Is it wrong to fake orgasms? What does the perfect online dating ad look like? Should we bother doing the ironing? Is it really impossible to buy the perfect Christmas gift? (Other than this book, of course.) Economists might not be the first people you would think of to give you advice on such diverse areas as parenting, the intricacies of etiquette or the dark arts of seduction. But for years bestselling author Tim Harford has been doing just that: answering the most challenging questions in his brilliant column, where he uses the tools of economics...
Are there tangible benefits in flossing? Is it wrong to fake orgasms? What does the perfect online dating ad look like? Should we bother doing the iro...
A million readers bought The Undercover Economist to get the lowdown on how economics works on a small scale, in our everyday lives. Since then, economics has become big news. Crises, austerity, riots, bonuses - all are in the headlines all the time. But how does this large-scale economic world really work? What would happen if we cancelled everyone's debt? How do you create a job? Will the BRIC countries take over the world? Asking - among many other things -- what the future holds for the Euro, why the banks are still paying record bonuses and where government borrowing will take us, in The...
A million readers bought The Undercover Economist to get the lowdown on how economics works on a small scale, in our everyday lives. Since then, econo...
