In the 18th century India Pale Ale was specially brewed to mature on the long voyage from England to India. Seeking to rediscover the original 'king of beers', Pete Brown took a cask of original recipe IPA and recreated the 18,000-mile journey for the first time in 150 years. This book documents this voyage.
In the 18th century India Pale Ale was specially brewed to mature on the long voyage from England to India. Seeking to rediscover the original 'king o...
Today in Britain there are over 2500 breweries, most of whom brew an ever-changing range of different beers. On the bar of any decent pub, or shelves of a good bottle shop or supermarket beer aisle, the choice can be overwhelming. People make snap decisions so quickly we don't even notice. And the design of a beer label, pump clip, bottle or can has to do a lot of work to stand out, get noticed, and suggest to the thirsty punter that here is a beer they will enjoy.
Today in Britain there are over 2500 breweries, most of whom brew an ever-changing range of different beers. On the bar of any decent pub, or shelves ...