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Kategorie szczegółowe BISAC
 The Economics of the Mass Media Gillian Doyle 9781858988115 Edward Elgar Publishing Ltd
The Economics of the Mass Media

Gillian Doyle
The study of the mass media has flourished over recent decades. Whereas media and communications have traditionally been studied via the lens of sociology or other non-economic disciplines, the perspectives and frameworks offered by economics are now properly recognised as central to our understanding of the organization and behaviour of the mass media - a fact reflected in this unique collection. As more and more economists have turned their attention to media firms and industries, a rich and diverse body of literature has emerged. The articles drawn together in this volume present a survey...
The study of the mass media has flourished over recent decades. Whereas media and communications have traditionally been studied via the lens of socio...
cena: 1566,02
 Understanding Media Economics Gillian Doyle 9781412930772 SAGE Publications Inc
Understanding Media Economics

Gillian Doyle
'This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanation of concepts or frameworks and by a balanced discussion for the respective positions in areas of debate' - Paul MacDonald, Roehampton Institute

'This book is a very valuable contribution to the media economic literature' - Richard van der Wurff, Dept of Communication, University of Amsterdam

Understanding Media Economics provides a clear, precise introduction to the key economic...

'This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanat...
cena: 209,70
 The Rise and Fall of the UK Film Council Gillian Doyle, Philip Schlesinger, Raymond Boyle, Lisa Kelly 9780748698233 Edinburgh University Press
The Rise and Fall of the UK Film Council

Gillian Doyle, Philip Schlesinger, Raymond Boyle, Lisa Kelly
Drawing on interviews with leading film executives, politicians and industry stakeholders, including Alan Parker, Stewart Till and Tim Bevan, this book provides an empirically grounded analysis of the rise and unexpected fall of the UK Film Council, the key strategic body responsible for supporting film in the UK for over a decade. As well as offering a critical overview of the political, policy and technological contexts which framed the organisation's creation, existence and eventual demise, the book provides a probing analysis of the tensions between national and global interests in an...
Drawing on interviews with leading film executives, politicians and industry stakeholders, including Alan Parker, Stewart Till and Tim Bevan, this boo...
cena: 463,39
 Television Production in Transition: Independence, Scale, Sustainability and the Digital Challenge Doyle, Gillian 9783030632175 Springer International Publishing
Television Production in Transition: Independence, Scale, Sustainability and the Digital Challenge

Doyle, Gillian

Focusing on the growing power of transnational media corporations in an increasingly globalized environment for distribution of television content, and on the effects of mergers and acquisitions involving local and independent television production companies, this book examines how current and recent re-structurings in ownership across the television industry reflect changing business models, how they affect creativity and diversity of television output, and to what extent they call for new approaches to regulation and policy. Based on a major study of the UK production sector as a case...

Focusing on the growing power of transnational media corporations in an increasingly globalized environment for distribution of television content,...

cena: 282,42


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