Presents studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title covers such topics as sales and marketing, forecasting, new product forecasting, judgmentally based forecasting, the application of surveys to forecasting, and forecasting for strategic business decisions.
Presents studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title covers s...
Kenneth D. Lawrence, Ronald K. Klimberg, Kenneth D. Lawrence
Aims to present the studies in the application of forecasting methodologies to such areas as sales, marketing, finance, health care, and strategic decision making.
Aims to present the studies in the application of forecasting methodologies to such areas as sales, marketing, finance, health care, and strategic dec...
Volume 12 presents studies in the application of forecasting methodologies to such areas as supply chain, health care, prospecting for donations from university alumni, and the use of clustering and regression in forecasting. The orientation of this volume is for business applications for both the researcher and the practitioner of forecasting.
Volume 12 presents studies in the application of forecasting methodologies to such areas as supply chain, health care, prospecting for donations from ...
The series, Contemporary Perspectives in Data Mining, is composed of blind refereed scholarly research methods and applications of data mining. The series is targeted both at the academic community, as well as the business practitioner. Data mining seeks to discover knowledge from vast amounts of data with the use of statistical and mathematical techniques. The knowledge is extracted from this data by examining the patterns of the data, whether there are associations of groups or things, predictions, sequential relationships between time order events or natural groups. Data mining...
The series, Contemporary Perspectives in Data Mining, is composed of blind refereed scholarly research methods and applications of data mi...
The series, Contemporary Perspectives in Data Mining, is composed of blind refereed scholarly research methods and applications of data mining. The series is targeted both at the academic community, as well as the business practitioner. Data mining seeks to discover knowledge from vast amounts of data with the use of statistical and mathematical techniques. The knowledge is extracted from this data by examining the patterns of the data, whether there are associations of groups or things, predictions, sequential relationships between time order events or natural groups. Data mining...
The series, Contemporary Perspectives in Data Mining, is composed of blind refereed scholarly research methods and applications of data mi...
