The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our behaviors, cognitions, emotions, and perceptions. This lens of analysis suggests how we come to make selections such as choosing a mate, the foods we eat, the gifts that we offer, and more. It also highlights how numerous forms of dark side consumption, including pathological gambling, compulsive...

Professor and "de facto global therapist" to an ever-growing audience of hundreds of thousands of people builds on national bestseller The Parasitic Mind to argue that happiness is not merely a changeable mood but a process toward which we can strive by following some basic steps that have been known to humans for millennia. Happiness Is a Fact It is a scientific fact, which means we can measure it, we can assess it, and we can devise strategies to make ourselves happy and fulfilled human beings. Or so says, Professor Gad Saad, author of the sensational national bestseller The...

Přečtěte si tuto knihu, upevněte své odhodlání a pomozte nám všem navrátit se k rozumu. - JORDAN PETERSON, Ph.D., klinický psycholog, profesor na Torontské univerzitě a autor knihy 12 pravidel pro život.

Profesor Saad varuje: Zuří válka proti pravdě. Pokud v ní nezvítězíme, zaplatíme za to naším svobodným myšlením.

Gad Saad v této knize upozorňuje na nebezpečné myšlenky - jeho slovy myšlenkové patogeny -, které zabíjejí zdravý rozum a racionální debatu. Tyto myšlenky původem z akademického prostředí se podle něj šíří...