Islanders is Margaret Elphinstone's first novel, written when she lived at Northbanks, Papa Stour in 1979. It is the author's expression of the seven years she lived in Shetland, during which she explored Shetland by land and sea, discovered the sagas while working in Shetland Library, learned to watch birds on Fair Isle, Noss and other islands, and spent several summers as a volunteer on a dig at Da Biggings, Papa Stour, excavating a Norse farm. The novel was re-written in the early 1990s, partly in the National Library of Scotland, partly in Shetland, and partly (thanks to a Scottish Arts...

Popular uprisings in Poland and Hungary shake Moscow's hold on its eastern European empire. Across the American South, and in the Union of South Africa, black people risk their livelihoods, and their lives, in the struggle to dismantle institutionalised white supremacy and secure first-class citizenship.

Kniha je komplexní průvodce aktuálním vývojem v oblasti B2B digitálního marketingu a neocenitelným zdrojem informací pro všechny profesionály. Poskytuje přehled nejnovějších principů a postupů, vysvětluje i ty nejpokročilejší koncepty a ukazuje, jak je uvést do praxe. Simon Hall je inovátor v oboru marketingu s mnohaletou praxí.

Obsah publikace:
Vývoj digitální strategie pro B2B
Strategie B2B digitálního marketingu.
Cesty zákazníků, personalizovaný marketing a persony kupujících.
Poznatky o zákaznících a správa dat v B2B.
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Hone and perfect your digital marketing skills and learn how to apply them effectively to B2B marketing with the new edition of this bestselling guide. B2B Digital Marketing Strategy is a clear and practical digital marketing guide that helps readers get to grips with some of the more advanced and complex elements of B2B marketing. It gives readers an overview of the latest approaches, models, processes and solutions, as well as examples of technologies to help them deal with key current B2B digital marketing challenges such as those associated with account targeting, data utilization and...

The gripping, untold story of how six epic journeys launched the three communist revolutions that changed world history forever. From the streets of Petrograd during the heady autumn of 1917, to Mao's stunning victory in October 1949, and Fidel's triumphant arrival in Havana, in January 1959, the history of the twentieth century was transformed in dramatic and profound ways by the Russian, Chinese, and Cuban revolutions. In Three Revolutions, the stories of these epoch-defining events are told together for the first time. At the heart of each revolution was an epic journey: Lenin's 1917...